October 25, 2020
The Importance of Research for Social Copy
Nowadays, it seems like everyone is on social media—scrolling through every...
July 15, 2020
Social Advertising Case Study
In order to make sales, brands must advertise and when it comes to advertising,...
June 6, 2020
Is eCommerce the need of the hour?
eCommerce is exactly what it sounds like—the selling and purchasing of...
May 8, 2020
Advertising on Social Media During the Economic Downturn
The government of British Columbia recently announced its plan to restart the...
April 29, 2020
Canada Takeout Photo Challenge
On Wednesdays, we order takeout. The National Takeout Day awareness initiative...
November 12, 2019
Facebook Ads: Campaign Structure
As Social Ads Strategists, we often get asked what the difference between a...
September 30, 2019
Case Study: LIVE WELL Sponsored Content
LIVE WELL is a prescribed exercise clinic specializing in supervised exercise...
August 29, 2019
Video in Marketing – Part 2 of 4: What Type of Video Do I Need?
You may have already decided to incorporate video into your marketing strategy,...
August 2, 2019
Video in Marketing – Part 1 of 4: Why Video?
Ever since the birth of smartphones, YouTube, and social media platforms, it...
July 11, 2019
Case Study: Using Two Campaigns To Optimize Conversion
For the month of April, painPRO wanted to get more people to complete a booking...
May 24, 2019
Photography for your business. So you don’t have to.
We took a moment to do a roundup of photography projects to showcase some of our...
May 13, 2019
Boosted Post Vs Boosted Ads : Know the Difference
"I’m already doing Facebook advertising.” We hear this response frequently...
May 10, 2019
Social Media Camp 2019: Recap
When given the opportunity to attend Canada’s largest social media conference,...
April 22, 2019
The Importance of Investing in a Strong Organic Social Media Presence
With targeted social media advertising receiving so much glory, many clients are...
March 19, 2019
Big News for the Social Media Management Pro Package
What big change was made to Pro-Social Media Management? The Basic Social...
March 4, 2019
5 Key Points For Selling Social Ads
Does your client need social ads? Are they industry and service or product...