The Rise of Voice Search: Adapting Your Strategy for the Future

In a world where convenience is king, voice search has increasingly become a...


Weather-Triggered Advertising: Forecasting Another Big Lift in Digital Marketing ROI

The advertising industry has undergone several evolutions over its history.


AI speaks letters, text-to-speech or TTS, text-to-voice, speech synthesis applications, generative Artificial Intelligence, futuristic technology in language and communication.

The Features, Limitations and Ethics of ChatGPT

ChatGPT has become one of the world's most potent (and hottest) artificial...


Just DOOH it: Using Digital Out-of-Home Advertising to Grow Your Business

A relative newcomer to the programmatic space, DOOH is a great way for companies...


Social Media is Taking Over the Search Space

Google has dominated the search engine market in Canada for many years. In...


Google Ad Personalization

We’ve all heard about increasing concerns over how major corporations handle...


Team Blog: 2021 Trend Review/ 2022 Predictions

Let us take you through what we learned this past year and what we believe 2022...


Glacier Media Digital is a Google Partner

Becoming a Google Partner means that your company is recognized for maximizing...


Five Paid Search Trends We’re Watching

Here are five PPC trends we’re keeping an eye on.


Data Science and Visualization for Programmatic Advertising Data

We are in the process of learning from the data that we get from various...


The 5 V’s of Big Data and GMD

Big Data is not a thing of the future, and here at GMD, we love data! Digital...


Google did WHAT!?!?

In 2018 Google made over 3,000 “improvements” to its algorithm! That’s...


What are Custom Post Types & Taxonomies?

WordPress is a powerful content management system responsible for a large chunk...


How Powerful is Programmatic Retargeting?

Retargeting is extremely effective, and even more so when used alongside our...


Five Ws Of NFTs

NFT stands for non-fungible tokens or in its simplest terms, can be thought of...


SEO is for everyone right?

Every business WANTS to be on the first page of Google … so it stands to...