Blog Brand Standards-Benefits-hero – 2

How Brand Standards Benefit Businesses

In this current landscape of social media and online marketing, it has become increasingly important for businesses and organizations to present their brand messaging concisely.


Streamline content creation using the hero-hub-hygiene strategy

When time is invested into producing themed, quarterly marketing pieces, the weight of creating a day-to-day supply of content can begin to lift.


SEO is for everyone right?

Every business WANTS to be on the first page of Google … so it stands to reason everyone business should be investing in SEO … right?


DE{CODE} 2021

Headless WordPress is a method of creating a web application using WordPress as a Content Management System (CMS) and a Javascript framework such as React or Vue to create a front end application using the data stored in the WordPress CMS.


Meet Team GMD: Troy Pickersgill

Meet Troy Pickersgill, Team GMDs newest member hailing from London, England. Troy has an impressive background in digital marketing for the not-for-profit sector and has recently joined us as our newest social ads strategist.


Colour Story: Baker-Miller Pink

In colour psychology, experts often speak of the emotional effects that colours have on those who perceive them. But what if colours have the power to influence beyond our mental state of mind, but our physical performance as well?


social content

The Importance of Seasonal Content

The name of the game when it comes to organic social content is brand awareness, but that doesn’t mean that you only have to talk about your brand.


Colour Story: Coca-Cola Red

Today in brand colour theory, red is often said to increase our heart rate and evoke strong emotions such as excitement and passion. How much of that modern theory is influenced by Coca-Cola’s brand history?


Meet Team GMD: Andrea Wenting Li

This week on Team GMD we speak to Andrea, one of our social media strategists. Originally from China, Andrea moved to New York City where she worked as a school teacher before heading West and joining the world of digital marketing at GMD.


Herbaland Naturals Contest Case Study

Glacier Media Digital created a contest to introduce Herbaland to prospective customers and engage existing customers during the Christmas shopping season.


e-commerce

8 Steps To Start An Online Store In Canada (+$7,500 BC Government Grant)

If you’re interested in getting started on an online store and want to build yourself up in the world of e-commerce starting from scratch may feel daunting.


Top 5 Web Design Trends 2021

Art and design are cyclical, and the speed at which styles come and go is even more impressive when it comes to the online environment. Based on some research and observations we came up with a shortlist of some of the trends that represent an interesting moment of Web Design.