Traditional and Digital Tactics in Political Marketing
Political parties lean into traditional marketing strategy to align with voter...
Are QR Codes Still Relevant?
If you drew a line to represent the adoption curve for QR codes it would look...
Post-Crisis Media Planning Broadcast
How can businesses reach customers in an economic downturn and when regular...
Crisis Media Planning
Many of us have a high level of fear and anxiety around current events and when...
Design Thinking for 2020
Design thinking is a process that asks us to use solutions-based thinking...
Case Study: Habitat for Humanity Kamloops charity raffle campaign
Habitat for Humanity asked Glacier Media Digital to help promote and sell...
Case Study: LIVE WELL Sponsored Content
LIVE WELL is a prescribed exercise clinic specializing in supervised exercise...
Emotional Intelligence and Your Career Path
Rapid developments in Artificial Intelligence, offshore outsourcing, and...
Case Study: Aunt Leah’s
Aunt Leah’s Place needed to reach landlords with vacant units across the Lower...
Finding Comfort in Loss
Nothing taps our collective passion quite like hockey and the expanse of our...
Brand Values and Dollar Voting
As consumers, we have choices. Online trends shape the way we think about our...
Reaching Ad Audience On Social Media
Social media ads have captured advertiser interest for the ability to reach and...
Make A Video List And Watch It Twice.
In the spirit of spreading cheer, here are a few favourite Christmas ad...
5 Tips to Kick Start Your Digital Marketing for the Holidays
If you don't have your holiday marketing strategy figured out before we...
How Awesome Is It That We Are Now Awesome?
There's been an exciting addition to the publication mix at Glacier Media. One...