March 4, 2021
Herbaland Naturals Contest Case Study
Glacier Media Digital created a contest to introduce Herbaland to prospective...
January 19, 2021
GMD Values Wheel
Our values are the guiding principles which help to shape our beliefs and our...
January 17, 2021
Meet Team GMD: Hooman Esteki
This week on Team GMD we are featuring Hooman Esteki: paid search specialist,...
October 10, 2020
Traditional and Digital Tactics in Political Marketing
Political parties lean into traditional marketing strategy to align with voter...
September 1, 2020
Are QR Codes Still Relevant?
If you drew a line to represent the adoption curve for QR codes it would look...
May 11, 2020
Post-Crisis Media Planning Broadcast
How can businesses reach customers in an economic downturn and when regular...
March 18, 2020
Crisis Media Planning
Many of us have a high level of fear and anxiety around current events and when...
February 11, 2020
Design Thinking for 2020
Design thinking is a process that asks us to use solutions-based thinking...
December 9, 2019
Case Study: Habitat for Humanity Kamloops charity raffle campaign
Habitat for Humanity asked Glacier Media Digital to help promote and sell...
September 30, 2019
Case Study: LIVE WELL Sponsored Content
LIVE WELL is a prescribed exercise clinic specializing in supervised exercise...
April 28, 2019
Emotional Intelligence and Your Career Path
Rapid developments in Artificial Intelligence, offshore outsourcing, and...
June 18, 2018
Case Study: Aunt Leah’s
Aunt Leah’s Place needed to reach landlords with vacant units across the Lower...
April 9, 2018
Finding Comfort in Loss
Nothing taps our collective passion quite like hockey and the expanse of our...
March 9, 2018
Brand Values and Dollar Voting
As consumers, we have choices. Online trends shape the way we think about our...
November 21, 2017
Reaching Ad Audience On Social Media
Social media ads have captured advertiser interest for the ability to reach and...