If you could have pizza and beer with top agencies leaders, who would you want to hang out with and would you like to know their thoughts on the State of Marketing in 2019?

Say no more. The Vancouver Digital Project Managers made our dreams true this month when they hosted their 4th Annual Agency Leaders Summit, featuring a Team GMD member.

We are a third way into 2019 and so far the year is shaping up to be one of the most exciting years within the design world. We are certainly looking forward to using these elements to enhance our projects.

"I’m already doing Facebook advertising.”

We hear this response frequently when talking to clients. But nine times out of ten they aren’t doing paid social — they’re boosting posts.

When given the opportunity to attend Canada’s largest social media conference, what else could we do but double tap, pack our bags and head over to Victoria to rub shoulders with elite industry leaders (including our very own Times Colonist team)?

Rapid developments in Artificial Intelligence, offshore outsourcing, and automation are changing the future employment landscape. Your best defence is to develop your emotional intellect.

With targeted social media advertising receiving so much glory, many clients are beginning to question the place that organic has in a digital marketing strategy.

Artificial Intelligence has been a hot topic over the past few years. The major players in the market have been making some significant leaps in increasing the accessibility and opportunities that AI presents.

For the last 20 years, Pantone has released 'The Colour of the Year. This year’s colour is PANTONE 16-1546 Living Coral.

This week on Team GMD, we are featuring Jasmine Shi, Digital Ad Trafficker for the non-LMP markets.
As an Ad Trafficker, Jasmine books campaigns, orders creative and facilitates billing for the sales teams.

What big change was made to Pro-Social Media Management?

The Basic Social Advertising management fee is now included with ‘Social Pro’, and say goodbye to 20% of ad spend charged (we can hear clients cheering from here).

This week on Team GMD, we are featuring Samantha Matheson, our Interaction/ Visual Designer. Sam is our resident dog & cat whisperer and an idea-packed UI designer. Sam’s job as a Visual Designer is to fulfill any creative requests, whether it is a landing page, website design, programmatic ad or social ad.

When it comes to your summer ad campaigns, now is the time to be thinking about it already and putting a messaging plan into action. To spark your creativity, we’ve compiled some inspirational summer advertising campaigns that are fun and clever.