The funnel in Facebook advertising
When it comes to campaign planning we start off with one question: what is the...
Is Your Website Built to Help Your Business?
The average person spends five hours a day online, which is why your business...
Ad Fatigue: An Epidemic
Like Google, advertisers are competing against space on Facebook. Without a...
Why Every Business Should be Using Insta Stories to Grow Their Following
Forget Instagram posts—today it’s all about the Insta Stories: images and...
How to Create Awesome Insta Stories to Promote Your Brand
Here, five tips for making sure your viewers stay engaged right till the end of...
What is Outstream Video?
Video advertising is a powerful and engaging tool for advertisers that brings...
Forgot it’s Valentine’s Day?
According to Think with Google, Valentine's Day is the #2 holiday for last...
This is not the ‘Facebook Apocalypse’
Facebook is changing its algorithm - again. With this blog, my intention is to...
5 Tips to Kick Start Your Digital Marketing for the Holidays
If you don't have your holiday marketing strategy figured out before we...
Have You Been Ghosting on Your Campaign Goals?
Be afraid. Be very afraid....of missed opportunities. Stop ghosting on your...
Become a Facebook expert for FREE
One promise I made myself after graduating just over a year ago was that I never...
How Awesome Is It That We Are Now Awesome?
There's been an exciting addition to the publication mix at Glacier Media. One...
True Story: Sponsored Content Increases Brand Exposure
They say that we are addicted to mobile devices. Actually, we are addicted to...
Landing Pages vs. One-Page Websites
When a Landing Page morphs into a One-Page Website, the lack of CTA focus can...
One Message Three Delivery Methods
You’ve probably wondered why we don’t use the same content for Facebook,...