What Logan Paul and Monica Lewinsky can teach us about responsibility of speech
As digital marketers, we should be responsible for the quality, fairness and...
Why TrueView Ads Might Be the Most Cost-Efficient Advertising Medium
This blog post dives into the AdWords pricing model for TrueView ads, the...
Video as Social Content
Have you ever found yourself sucked deep into a Facebook video, finally coming...
Romantic Comedies for Dummies
The premise was simple, over a 30-day period I watched one romantic comedy a day...
This is not the ‘Facebook Apocalypse’
Facebook is changing its algorithm - again. With this blog, my intention is to...
2017 in Review: The Growing Power of Video Content on Social Media
Video content is a powerful tool that brands can use to spread their message on...
2017 in Review: The Year of Showing Emotion
More than ever, people were expressing themselves on social media through...
Instagram Story Hacks 2017
There’s more to the disappearing 15-second video and photo at the top of your...
Reaching Ad Audience On Social Media
Social media ads have captured advertiser interest for the ability to reach and...
What Do Facebook and Google Ads Know About You?
Have you ever wondered how Facebook knows what you were browsing by serving you...
8 Day Horror Movie Challenge #nogutsnogory
With 9 days left to Halloween, I challenge you all to join in on our 9 day...
Become a Facebook expert for FREE
One promise I made myself after graduating just over a year ago was that I never...
How Awesome Is It That We Are Now Awesome?
There's been an exciting addition to the publication mix at Glacier Media. One...
An Interview With Skater Bob
In 2004, after living and working in L.A for many years, Bob Kronbauer returned...
One Message Three Delivery Methods
You’ve probably wondered why we don’t use the same content for Facebook,...
Case Study: How we tripled the reach of a Facebook ad using data
It is getting harder to reach audiences on Facebook. So how can we guarantee...