January 23, 2023
Pinterest’s Trend Predictions for 2023
In 2023, Pinterest identified 27 emerging trends. Let’s take a look at some of...
October 6, 2021
B.C. Highland Games Case Study
The 38th annual British Columbia Highland Games, ScotFestBC, returned to Lafarge...
May 25, 2020
Why do we do what we do?
Having the ability to see the bright side of things sometimes requires...
May 11, 2020
Post-Crisis Media Planning Broadcast
How can businesses reach customers in an economic downturn and when regular...
May 8, 2020
Advertising on Social Media During the Economic Downturn
The government of British Columbia recently announced its plan to restart the...
September 10, 2018
The Funnel – A Case Study
In a previous blog, we introduced the sales funnel concept and created a visual...