Habitat For Humanity Case Study

Habitat for Humanity's marketing plan for their 2020 car raffle was to run another campaign with GMD managing the digital efforts.


Google Shopping Ads

 We will look into the benefits of running Google shopping ads and how it allows companies with great products to gain visibility online and compete with e-commerce and online retailers.


Meet Team GMD: Derek Kauss

Originally from Toronto, Derek moved west to spend more time in the mountains and the surf. He has an impressive portfolio, featuring work for the likes of Arc’teryx, Herschel Supply Co and the University of British Columbia.


GMD Values Wheel

GMD Values Wheel

Our values are the guiding principles which help to shape our beliefs and our actions.


Client Beware: Migrating to a New Provider

Often times a case study is built around showing dramatic improvement. This is a different kind of case study.


GMD’s Shop Local Recommendations

The lesson I am focussing on from 2020 is the significance of supporting our friends, family and neighbours by shopping local.


Westhills Case Study

The Westhills new home community in Victoria, B.C. is nestled along the shore of Langford Lake. The developer wanted to increase virtual new home tours and appointment bookings for live tours of the show home gallery. 


2020 Vision: A Digital Retrospective

To say that 2020 was unlike anything we have experienced in our lifetime would be an understatement.


The Art of Storytelling in Advertising

Storytelling is one of the most powerful ways of sharing information and knowledge as well as building stronger, meaningful connections.


RGD’s Design Thinkers 2020

This year’s Registered Graphic Designers (RGD) Design Thinkers conference explored how design thinking helps us adapt to a world that was knocked off its feet.


Instagram’s Mid-Life Crisis

New features, new interface, new content—Instagram has gone full force with a pretty major overhaul in the past few weeks. If you’re feeling like you don’t know your trusty old app the way you used to, never fear, we’re here to acquaint you with these changes.


The Power of Immersive Digital Storytelling

Recent developments in technology have provided tools that make us feel more connected. However, if we look at this phenomenon through a sociological lens, the essence of good communication has not changed very much.