The importance of a Content Brief for Sponsored campaigns

The GMD Content team announced several new updates that are now available with...


Personalization can bring results for sponsored content

Internet users no longer want to see the same content everywhere. Instead,...


What is Sponsored Content?

Sponsored content is a form of native advertising paid for by an advertiser but...


Post-Crisis Media Planning Broadcast

How can businesses reach customers in an economic downturn and when regular...


Case Study: LIVE WELL Sponsored Content

LIVE WELL is a prescribed exercise clinic specializing in supervised exercise...


Process Breakdown: StandOUT Sponsored Content

Glacier Media's StandOUT Sponsored Content program benefits businesses by...


Case Study: Aunt Leah’s

Aunt Leah’s Place needed to reach landlords with vacant units across the Lower...


8 Day Horror Movie Challenge #nogutsnogory

With 9 days left to Halloween, I challenge you all to join in on our 9 day...


Have You Been Ghosting on Your Campaign Goals?

Be afraid. Be very afraid....of missed opportunities. Stop ghosting on your...


True Story: Sponsored Content Increases Brand Exposure

They say that we are addicted to mobile devices. Actually, we are addicted to...