The Role of Sponsored Content in SEO
Sponsored content has become a significant player in the world of digital...
How to Use Analytics to Improve Your Website’s Performance
Having a website is essential for any business, but simply having one isn’t...
Common SEM Mistakes and How to Avoid Them
Search Engine Marketing (SEM) is a powerful tool for driving traffic, increasing...
Why Businesses Should Choose a Digital Agency for Paid Search
Search Engine Marketing (SEM) has become a crucial component of any business's...
The Rise of Voice Search: Adapting Your Strategy for the Future
In a world where convenience is king, voice search has increasingly become a...
Weather-Triggered Advertising: Forecasting Another Big Lift in Digital Marketing ROI
The advertising industry has undergone several evolutions over its history.
The Features, Limitations and Ethics of ChatGPT
ChatGPT has become one of the world's most potent (and hottest) artificial...
Just DOOH it: Using Digital Out-of-Home Advertising to Grow Your Business
A relative newcomer to the programmatic space, DOOH is a great way for companies...
Social Media is Taking Over the Search Space
Google has dominated the search engine market in Canada for many years. In...
Google Ad Personalization
We’ve all heard about increasing concerns over how major corporations handle...
Team Blog: 2021 Trend Review/ 2022 Predictions
Let us take you through what we learned this past year and what we believe 2022...
Glacier Media Digital is a Google Partner
Becoming a Google Partner means that your company is recognized for maximizing...
Data Science and Visualization for Programmatic Advertising Data
We are in the process of learning from the data that we get from various...
The 5 V’s of Big Data and GMD
Big Data is not a thing of the future, and here at GMD, we love data! Digital...
