Navigating the Future: Video Trends Shaping 2024

In the ever-evolving landscape of digital content, video continues to reign supreme as the preferred medium for communication, entertainment, and information. As we step into the year 2024, the video landscape promises to be more dynamic and engaging than ever before. Let's explore some of the exciting video trends that are set to dominate the digital sphere this year.

OpenAI’s Breakthrough in Text-to-Video AI

OpenAI introduces Sora, a cutting-edge text-to-video model designed to teach AI the intricacies of the physical world in motion. Sora has the capability to generate high-quality videos up to a minute long, guided by user input. Currently, Sora is available to red teamers for risk assessment and creative professionals for valuable feedback.

Storytelling in sponsored content helps promote reader engagement

Sales through storytelling

How pivoting your sponsored content strategy can boost credibility, foster engagement and drive conversions.

Friends standing in queue and ordering takeaway dishes from man in apron working in food truck in summer in park

How sponsored content helps your business grow and succeed

There's no denying that we’re living in a digital era. One of the most effective methods for utilizing enhanced connectivity is through sponsored content. 

mariachi vargas de tecalitlán

Case Study: Mariachi Vargas de Tecalitlán

The world’s greatest Mariachi group brought their 125th-anniversary tour to Vancouver.
Learn how we promoted this special event.

Image of a podcast microphone

GMD Staff Picks: 2022 Podcasts

Do you love Podcasts? We asked the GMD team about their favourite podcasts, and this is what they had to say.

Team Blog: 2021 Trend Review/ 2022 Predictions

Let us take you through what we learned this past year and what we believe 2022 has in store for digital marketing.

Our Favourite Podcasts

If you're on the lookout for a new podcast, Team GMD has your back. Check out these recommendations.

What are Custom Post Types & Taxonomies?

WordPress is a powerful content management system responsible for a large chunk of websites existing today. Part of the reason for this success is the implementation of custom post types (CPT).

bookstore cat

GMD’s Favourite Local Bookstores

In the last newsletter, Team GMD recommended some book selections for readers. This week we're weighing in with what we deem to be the best local bookstores, according to us.

The Importance of Seasonal Content

The name of the game when it comes to organic social content is brand awareness, but that doesn’t mean that you only have to talk about your brand.