Here are five PPC trends we’re keeping an eye on.

We are in the process of learning from the data that we get from various channels in order to outperform previous endeavours.

Big Data is not a thing of the future, and here at GMD, we love data! Digital marketing and data science are a match made in heaven.

In 2018 Google made over 3,000 “improvements” to its algorithm! That’s between 8-9 improvements PER DAY!

WordPress is a powerful content management system responsible for a large chunk of websites existing today. Part of the reason for this success is the implementation of custom post types (CPT).

Retargeting is extremely effective, and even more so when used alongside our other digital solutions like video, social media and content marketing, to create an encompassing marketing strategy.

NFT stands for non-fungible tokens or in its simplest terms, can be thought of as a file or a digital asset.

Every business WANTS to be on the first page of Google … so it stands to reason everyone business should be investing in SEO … right?

 We will look into the benefits of running Google shopping ads and how it allows companies with great products to gain visibility online and compete with e-commerce and online retailers.

Often times a case study is built around showing dramatic improvement. This is a different kind of case study.

Quality Score is Google’s rating system of the quality and relevance of keywords and ads. We can ensure we cover our bases by doing our best in improving our quality scores.

Businesses have cut back on their marketing budgets, and justifiably so–it’s a crazy world (think “Mad World” by Gary Jules).