Pinterest: Advertisers’ Hidden Gem

Pinterest is one of those platforms that have been around for years—everybody is familiar with it and knows how to use it but it generally flies under the radar. Users have been curating content on Pinterest for the past 12 years, and marketers have been utilizing it in their digital marketing strategies. However, do we know its true potential?


Is my business right for TikTok?

Thinking about adding TikTok marketing to your social media strategy? In this article, we’ll help you find out if TikTok is a good fit for your business. 


Case Study: Generating Interest in B.C. Real Estate Through Social Advertising

Learn how we used Facebook advertising tools to generate interest and leads for our client in the competitive B.C. real estate market.


Team Blog: 2021 Trend Review/ 2022 Predictions

Let us take you through what we learned this past year and what we believe 2022 has in store for digital marketing.


Social Retrospective 2021

Both so much and so little has happened in 2021, so here’s a round-up of the biggest movers and shakers in the social media landscape over the past year.


Trending Onwards and Upwards: Recruitment on Social Media

If you’ve been scrolling social media in the past year, you’ve seen recruitment posts. Industries are scouting for talent using social media.


LaterCon Webinar Recap

GMD’s organic social team is no stranger to LaterCon. A few members of our team attended and have outlined their major takeaways.


Case Study: Video Content

Instagram and other social media platforms move to integrate more video features helping to make it easier for creators to produce and share longer, engaging video content.


A Picture is Worth More Than Just Words: Social Media

The name of the (organic social media) game is brand awareness. Developing that recognizable and cohesive brand includes the visual language of photography.


Improve your photography game with these tips

Great lighting can often make your image shine. Alternatively, poor lighting can make the same shot useless for social media. Read on for a few quick tips for spotting good lighting.


The Importance of Seasonal Content

The name of the game when it comes to organic social content is brand awareness, but that doesn’t mean that you only have to talk about your brand.


social network

Facebook Page Access

What is the difference between a Facebook Profile and a Facebook Page?