Sales through storytelling
How pivoting your sponsored content strategy can boost credibility, foster engagement and drive conversions.
The Power of Social Media Marketing: Tips for Effective Campaigns
In the dynamic landscape of digital marketing, social media has emerged as a game-changer.
The Rise of Voice Search: Adapting Your Strategy for the Future
In a world where convenience is king, voice search has increasingly become a go-to method for conducting searches online.
Data-Driven Decision Making: Analytics for Marketing Success
Discover how the use of analytics contributes to success in marketing.
Boosting Business Success: The Power of Sweepstakes Contests
In the competitive landscape of small to medium-sized businesses (SMBs), finding innovative and cost-effective marketing strategies is crucial for growth and success.
How to Ask Customers for a Google Review
With competitors just a click away, your Google reviews play a pivotal role in establishing your brand's credibility.
Rifflandia Case Study
Rifflandia Festival, one of the longest running large-scale music & arts festivals in Western Canada, sought a savvy multi-platform marketing strategy for their 2023 music festival.
Seaspan Case Study
Seaspan, a major shipbuilder in Canada, sought the assistance of Glacier Media Digital for a comprehensive digital recruitment marketing strategy for their North Vancouver shipyard.
Truth and Reconciliation in Corporate Marketing
There is no one way to navigate the landscape of reconciliation as an individual, let alone as a business, but it’s important to learn and take action.
Navigating Daily Life: The Influence of Weather News on Local Communities
In an era defined by the digital age and nearly unlimited access to information, the value of local news remains paramount in keeping communities informed and connected.
AI in digital marketing, part 3
With the advent of Artificial Intelligence, perhaps the first question on everyone’s mind is how will AI affect my industry?
The Value of Brand Awareness on Social Media
Brand awareness plays a key role in enhancing your marketing strategies and improving results.