Here at Glacier Media, our internal agency ecosystem is made up of 150+ folks.

Another week, another Team GMD Q&A. It’s kind of like Vogue’s 73 Questions. Instead, it’s in blog form and there are less than 10 questions – because you’re busy and we respect your time.


This week on Team GMD, we are featuring TJ Joshi, our Social Advertising Strategist. TJ’s role involves doing everything related to paid social advertising, from drafting brand strategies to getting those numbers for the client through ads. TJ has a strong background in Social Media and Project Management from his studies and previous jobs. Hit him up if you have any questions about his service areas. He also LOVES banana bread and can tell you his favourites around the neighbourhood. Read on to learn more about TJ.

Expertise: Paid Social Ads & Studying Crow Lifestyle

Hidden talent: I remember everything!

Personal kryptonite: Anything sweet and a good coffee!

Two truths one lie:

  1. I was a child actor
  2. I was the winner in Tour de France
  3. I worked in movies and Tv shows

Hobbies: They keep changing according to season and mood. Currently, it is going to the gym (Ok, I am trying!)

Morning rituals: Drinking coffee, scrolling through all social for an hour & thinking did I get up early for this?

What keeps you motivated: My failures and the future.

Office habit: Drink coffee & eat banana bread.

Things you are passionate about: Finding opportunities to better myself 24×7 and just working. I hate being idle.

Dream car: BMW 7 series!

What/who inspires you and why: Hands down it would be my brother! Meet him and you will know why!

What is one of your greatest achievements: To almost falling my first term at the university to graduating with a first class!

Favourite Facebook Ad campaign you’ve seen this year: Volkswagen owns up to emissions scandal. http://tiny.cc/omly7y. Beautiful execution and clear message.

What’s the formula for creating a successful paid social campaign: Know what the brand wants to communicate!

Three things you miss the most from home:

  1. Food
  2. Mom
  3. & Mom

It’s Saturday morning, what do you have planned for the weekend:

Take my car out and drive to a random location followed by eating some good food.

One thing school taught you and one thing it didn’t: Anything is possible. No one cares about the grades.

Favourite quote: Everything will fall into place. Be patient.

LinkedIn profile/ portfolio URL: https://www.linkedin.com/in/joshitanuj02/