Written by Lise Boullard
Got someone with a passion for marketing and social media in your life (and who doesn’t?) Here, five gifts they’ll be thrilled to find under the tree.
One of the habits of ultra-successful people is that they read a lot of non-fiction (just ask Warren Buffet who covers off 500 pages a day, and Bill Gates who scratches 50 books off of his reading list each year.) In Hug Your Haters: How to Embrace Complaints and Keep Your Customers, New York Times bestselling author Jay Baer uses a series of case studies to teach readers to turn brand enemies into brand advocates. $30 at Chapters
If your marketer’s priority is taking good photos for social media, it’s worth it to splurge on a Google Pixel 2. Featuring a smart camera with dual-pixel autofocus and a six-inch screen, it’s been billed as the best smartphone camera in the world by DXO Mark. And with unlimited storage space for original quality photos and videos (hallelujah!), this camera will take your marketer’s social media feeds and blog posts to the next level. Starting from $849
As many creatives know, good background music can do wonders for getting you in the zone and helping to get those ideas flowing. Buy your marketing friend a subscription to Spotify—and they’ll have hours of music to inspire their marketing efforts (minus commercial interruptions). $120 for an annual subscription ($10/month)
And what’s a good soundtrack without a high-tech pair of headphones? Not only do these wireless noise-cancelling Bose Quiet Comfort 35II headphones provide crisp-clear sound quality but they also help block out distracting office chit chat. $349 at Cnet
Get the marketer in your life inspired for their projects in 2018 with tickets to a digital marketing conference such UnBounce’s Call to Action Conference in Vancouver August 27 to 29 or Digi Marco, which takes place in Toronto May 17 to 18.